Content Optimization

Optimize your website with accurate description of your content, title and images for optimum rendering by search engines.

In order to have your page indexed by search engines in the best possible manner it is important that search engine crawlers understand your content in the same way your customers do. For optimum rendering of your content it is therefore highly recommended to use tags which help search engines including the likes of Google better interact with your content. The first tag which tops the list is the page title placed in the head element of an HTML document. The page title should generally highlight what the page is about in a few words or a single phrase. Each page should have a unique title as per its page content and information provided to the end user. The title tag is the text which pops out when you hover on to a tab within your browser. Next follows the meta name="description" tag. The content within the description generally appears on search engines below the sitelink and gives a brief information to the user about the page contents in addition to the page title. The information disclosed within this tag should be not more than 15-20 words. Apart from the title, and meta description follows the verification codes inputted in the head section for major search engines which include meta name = "msvalidate.01" for Microsoft Bing, and meta name ="google-site-verification" for Google. Speak to one our experts in order to have your content optimized as per search engine requirements.

• Keep page titles short and precise to effectively convey the reader what the page is all about.
• Write self-explanatory descriptions for your site pages that are in line with the page content.
• Avoid using lengthy and duplicate page titles or descriptions as this is considered a bad practice.